THE POST-PLASTIC MOVEMENT
THE FOUNDER VISION
As a young girl growing up in Hawaii, LOLIWARE co-founder Chelsea Briganti didn’t dream about inventing an alternative to plastic straws, yet she was always drawn to water and developed a love for the ocean from a very early age. She later moved to New York City to attend the Parsons School of Design. After discovering that design could be used as a tool to create a better world, she ignited a career in design and innovation learning that the key to unlocking secrets is through nature and people. In 2014 Chelsea leaned on her culture, career, and life experiences to build Loliware, the world's leading seaweed-based technology company built to replace single use plastics. She is on a mission to rally the world to be a part of the solution in creating a plastic-free future.
THE COST OF NOT ACTING
We think about sustainability and impact throughout every aspect of LOLIWARE and our products.Why does our vision of a future free of plastic disposables matter?
Reducing our use of single-use plastics matters for both human health and planetary health. A dependence on plastic perpetuates a broken economic model built on the extraction of fossil fuels, which in turn accelerates the detrimental effects of climate change. Plastic disposables are particularly harmful contributors to climate change, and ultimately human health, as they require the ongoing extracting of petroleum to come to market, and then become one of the worst culprits of land and water pollution at the end of use.
Rather than creating a product based on the finite resources available to the extractive petrochemical industry, which heavily contribute toxic CO2 emissions to the atmosphere, LOLIWARE’S products are derived from seaweed. Seaweed is a regenerative renewable resource that sequesters carbon in the atmosphere.
As a hyper-compostable and food-grade product, the LOLIWARE Straw is part of the circular economy, since it is converted back into energy at the end of use.
By using a renewable resource that converts back into energy, LOLIWARE reduces the plastic pollution in oceans, waterways, and coastal areas. This has an important and significant positive impact on both human and environmental health.
A RACE WITH TIME
Our to-go culture is increasing exponentially worldwide and there is a desperate need for plastic alternatives like LOLIWARE. Our challenge is how to move fast enough to address a problem that’s at such a massive scale. We’ve developed a solution and now it’s a race against time to replace the plastic faster than it is polluting our waterways & marine life.
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